Corteiz is RTW.
London-based streetwear juggernaut Corteiz released their Nike Air Max 95 Honey Black’s last night, selling out their fourth colourway iteration in just one hour.
Corteiz strategically built up hype surrounding the drop slowly but surely. They dropped their “Lundun” commercial last month, featuring members of the brand’s community like Ronaldinho, Central Cee and Gabriel Moses. In the weeks to follow, Corteiz held an over-the-top early drop, letting fans line up to purchase the sneaker early. In true Corteiz fashion, the brand leaked coordinates on their Instagram account, drumming up similar fanfare to the stir caused by their bolo campaign.
Although the sneakers are sold out, their black and yellow matching apparel is available in limited sizes on their website. Check out the images below.
PHOTO CREDIT: Corteiz