ONE CAP ONE KREW.
Streetwear giants Ksubi and New Era come together for a bold headwear drop, repping creativity, culture, and city pride.
Titled “ONE CAP ONE KREW”, the campaign celebrates voices shaping the scenes of fashion, music, and sport, from rapper FourFive to NFL’s D’wayne Eskridge, designer Ron Louis, and content creator Jadon Grundy. Each cap becomes a badge of identity, representing the cities that fuel their hustle: New York, L.A., Miami, and Chicago.
Take a look at the campaign imagery below.


PHOTO CREDIT: Ksubi x New Era