The “Not Just For Walking” series enters a new chapter.
Coach unveils the latest instalment of its “Soho Sneaker” campaign, ‘Not Just For Walking‘, fronted once again by global ambassador and actor Charles Melton. Set against the stylised backdrop of a Hollywood thriller, the playful campaign film highlights the Soho Sneaker’s versatility, proving it’s not only made for walking, but for self-expression in all its forms.
The campaign aligns with Coach’s brand purpose dubbed The Courage to Be Real, encouraging individuals to embrace every facet of themselves with confidence. Melton’s charismatic presence captures the spirit of movement, identity, and bold reinvention at the heart of the Soho silhouette.
PHOTO CREDIT: Courtesy of Coach.
