Part II.
Alo has unveiled alongside brand ambassador Kendall Jenner the latest line in their Fall 2025 “Luxury is Wellness” campaign, showcasing the new Airlift Line Up Set in a sleek navy colorway. This drop continues Alo’s successful strategy of partnering with high-profile celebrities to blur the lines between athletic wear and high fashion. The brand, which also counts stars like Jisoo from BLACKPINK and Jin from BTS as global ambassadors, has capitalized on the booming “athleisure” trend, a movement that has seen sportswear evolve from just gym gear to a daily wardrobe staple.
Highlighting the new Airlift Line Up Set in a universally flattering navy color, this collection features the brand’s signature high-compression Airlift fabric, known for its sleek, sculpting feel. The set, consisting of the Airlift Line Up Bra and Airlift High-Waist 7/8 Line Up Legging, is designed to seamlessly transition from the studio to the street, offering a snug and supportive fit perfect for both high-intensity workouts and everyday movement. This new drop combines a subtle sheen with black flocking details for a modern, elevated look, styled with the coordinating Alo Runner shoe to complete the head-to-toe ensemble.
PHOTO CREDIT: Alo
