From Kingston Beats to New York Streets.
Billionaire Boys Club’s Fall/Winter 2025 collection draws from Jamaican sound system culture and the vibrant energy of ’70s–’80s dancehall, reggae, and lovers rock. Blending its signature street-dandy aesthetic with soulful Caribbean influences, the collection channels the “Rockers” look through tailored sportswear, utilitarian workwear, and handcrafted details inspired by vintage vinyl art, record sleeves, and club flyers.
Relaxed silhouettes, patchwork knits, gradient hoodies, and bold graphics capture a journey from Kingston to London to New York, where music and style collide.
Take a look at the campaign below.
PHOTO CREDIT: BILLIONAIRE BOYS CLUB