Starring Bashy, Charlie Birch, Charlie Cooper, Flo and Jazz Grant.
New Balance returns with Season 2 of its “Made in UK” lookbook – spotlighting the brand’s heritage craftsmanship from its Flimby factory in Cumbria. The new campaign showcases the latest 991v2, 1500, and Allerdale silhouettes, each a reflection of British design, made on home soil.
Shot with a cast of familiar faces and fresh voices, the lookbook features: actor Charlie Cooper, rapper Bashy, radio DJ and presenter Flo, New Balance Numeric skateboarder Charlie Birch, and mixed media artist Jazz Grant. Together, they embody the eclectic, creative spirit that defines modern Britain and the enduring relevance of Made in UK.
PHOTO CREDIT: New Balance
