Zendaya moves On to apparel.
Between films, TV series and major international campaigns, Zendaya has somehow found time for a new project – teaming up with Swiss sportswear brand On for her first apparel collection.
Zendaya’s relationship with On has moved at pace. It began in mid-2024 with a multi-year partnership, kicking off with the cinematic Dream Together campaign before she stepped behind the scenes to help shape product design.
Just a year later, that creative synergy has produced Be Every You – a Fall/Winter 2025 release that unveils her first co-created sneaker, the Cloudzone Moon, designed alongside her long-time stylist Law Roach. Together, they’ve taken On’s Cloudzone silhouette to new heights.
The shoe keeps the perforated, cushioned soles, but adds a breathable mesh upper and extra forefoot padding for a sleeker, more dynamic feel.
Take a look now and let us know your thoughts.
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