From Highbury to high street.
Whether you’re a true ‘Gooner’—as Arsenal’s devoted supporters are known—or simply a sports enthusiast, the English football club’s new ‘Since Forever’ collection delivers the must-have pieces for the approaching cold season.
The collection, comprising around 30 items, strikes the perfect balance between comfort and style, featuring jackets, hoodies, joggers, tees, shorts, caps and scarves. Each piece is inspired by the club’s timeless identity, bridging its rich history with contemporary culture.
‘Since Forever’ reintroduces classics such as the Arsenal N7 Permanent T-Shirt and the Arsenal N7 Pre-Historic Jacket and Hoodie, each stamped with a gothic reinterpretation of the Arsenal crest for a timeless edge.
Soft cotton finishes add a premium touch, with sweatshirts showcasing both the gothic “A” and the club’s iconic cannon, repeated across several designs. Another standout tee carries the AFC emblem rendered in a typeface inspired by Stonehenge, Britain’s prehistoric monument.
What do you think of the new collection?
PHOTO CREDIT: Courtesy of Arsenal.