Pushing Creativity Boundaries.
Edward Enninful makes his design debut with Moncler Genius, unveiling a collection that merges performance wear with couture-like refinement. Imagined for a fearless modern traveller, the pieces balance glamour and resilience, transforming trenches, modular layers, and sculptural silhouettes into a survival kit for extreme terrains. Shot by Tyler Mitchell with Adut Akech as its protagonist, the campaign unfolds across surreal landscapes where desert heat collides with icy peaks, capturing a narrative of elegance, adaptability, and power.
The collaboration marks a new chapter for Enninful, extending his creative influence beyond publishing into design through his EE72 venture. Long celebrated for reshaping fashion’s cultural dialogue, he now translates ideas into form, crafting garments that read like fragments of a cinematic journey. To coincide with New York Fashion Week, the vision spills into reality with a Saks Fifth Avenue takeover, where window displays morph into deserts and glaciers, bringing Enninful’s frontier of adventure and elegance to the heart of the city. Moncler x EE72 by Edward Enninful is available now in select Moncler stores and on moncler.com.
PHOTO CREDIT: Courtesy of the brand / Tyler Mitchell
