Japanese design and Moldovan creativity.
ASICS joins forces with Fidan Novruzova for a new chapter in its “Crafts for Mind” series, celebrating shared values of skill, care and material innovation.
Known for her sculptural approach and focus on texture, Novruzova reimagines the ASICS GEL-CUMULUS 16 through 100 hand-crafted pairs that combine Japanese craftsmanship with her refined, modern style. Inspired by traditional shoemaking and the elegance of Art Deco, the collaboration reflects a thoughtful balance of heritage, artistry and contemporary design.
Take a look below.
PHOTO CREDIT: ASICS and Fidan Novruzova





























































