Architecture meets motion.
ASICS SportStyle and C.P. Company are linking up once again. The two brands have unveiled the second chapter of their footwear collaboration, this time centred around a new iteration of the GEL-QUANTUM 360.
Following their first drop in 2024, the latest project leans further into the intersection of performance technology and city-ready design, pairing ASICS’ running heritage with the material-driven sensibility C.P. Company has built its reputation on.
The concept behind the release is titled “Architecture in Motion.” In simple terms, it frames the city as a constantly shifting space where structure and movement coexist. The sneaker translates that idea into something tangible: a silhouette that feels engineered but still wearable day-to-day.
At the centre is the GEL-QUANTUM 360 I, a model first introduced back in 2015 and notable for being the first ASICS shoe to feature 360-degree GEL cushioning across the midsole. Here, it’s reworked with a double-layer technical jacquard mesh upper, adding both breathability and a more dimensional feel to the shoe’s construction.
Elsewhere, TRUSSTIC technology and external TPU reinforcement provide added stability, while FF BLAST PLUS cushioning keeps things lightweight underfoot. Branding stays relatively minimal, with the C.P. Company Metropolis Series logo landing on the toe and the ASICS spiral logo placed on the heel.
The sneaker arrives in three colourways, including a blue version that will be released exclusively through C.P. Company’s flagship stores and online.
To mark the launch, the brands hosted a small gathering at UNESCO headquarters in Paris, inviting members of their community for a breathwork session exploring the relationship between movement, space and the body – themes that sit at the core of the collaboration.
The ASICS SportStyle x C.P. Company GEL-QUANTUM 360 I will release March 19 via ASICS, C.P. Company and selected retailers worldwide.
PHOTO CREDIT: Asics
