Pepsi and Pompeii Unveils a New Capsule Collection “La Pretemporada”

Remember those carefree days kicking a ball around with friends? Well, Pepsi has teamed up with Spanish streetwear brand Pompeii to launch an exclusive capsule collection titled “La Pretemporada.” This limited-edition line celebrates the shared passion for the beautiful game, both on and off the field.

La Pretemporada takes inspiration from the carefree days of summer preseason training, where professional footballers rediscover the joy of the game, reminiscent of childhood mornings spent playing on the playground. The seven-piece unisex collection features a range of streetwear staples, including T-shirts, sweaters, a windbreaker, and a cap. Each piece seamlessly blends Pompeii’s streetwear expertise with Pepsi’s recently updated brand identity. The new logo boasts a modern twist on the iconic design, incorporating a fresh color palette with electric blue hues and updated typography. La Pretemporada collection is available at Pompeii’s physical stores and online store.