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Pharrell’s Evian Collaboration Comes to Life

By November 19, 2024Fashion News

Bien Sur.

Formerly teased at the beginning of the year, Pharrell’s continued his collaboration side quests with a release of two Evian water bottles in conjunction with his skincare brand, Humanrace. 

With his tenure at Louis Vuitton still being his main focus, Pharrell has embarked on a multitude of collaborations this year, including releasing new music, and working with Lego on his biopic and a buildable, rainbow exhaust rocket. 

His latest collaboration, with Evian, offers fans a still and a sparkling bottle marketed as the fountain of youth. The intentionally simple bottle marks Evian’s first ever glass bottle, and will surely sit amongst Pharrell’s lego and other collectibles on fans shelves. 

The collaboration was launched at an intimate dinner in Los Angeles last week, with a clothing collection following suit. The clothes are available on the Humanrace website, and we’re waiting for details regarding bottle price.

PHOTO CREDIT: Evian

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