Finally Here.
The highly anticipated BAPE by KidSuper campaign has officially launched, featuring our favourite Twitch stars Kai Cenat and RayAsianBoy as its models. This collaborative collection, a joint effort between BAPE and KidSuper, was initially previewed during KidSuper’s Fall/Winter 2025 presentation in Paris. Now, the campaign imagery showcases Cenat, Ray, and KidSuper founder Colm Dillane himself, highlighting the unique synergy of the two brands.
Slated for release on April 12, 2025, the BAPE by KidSuper collaboration is being positioned as a bold statement in creative expression. Its origins trace back to KidSuper’s “From a Place I Have Never Been” show at Paris Fashion Week, where the partnership was first unveiled. This project aims to bridge the distinct aesthetics of Harajuku streetwear, Brooklyn’s raw artistic spirit, and Parisian high fashion, all while championing individual and uninhibited creativity.
The collaborative capsule encompasses reimagined iconic BAPE designs alongside entirely new creations, including variations of the BAPE STA footwear, outerwear pieces, tops, pants, hats, and various other items. The collection will be available for purchase starting April 12th through bape.com, kidsuper.com, select BAPE retail locations, and the KidSuper store in Brooklyn.
