19 Re-Editions.
Let’s raise a toast to an icon! LOEWE is celebrating a decade of its Puzzle bag with a special new collection.
This limited-edition release features 19 re-editions of favourite designs from the past decade, plus one brand-new celebratory design. Each bag showcases LOEWE’s Spanish craftsmanship and playful spirit, incorporating techniques like appliqué, embroidery, cross-stitch, and the brand’s signature leather marquetry. Some even feature painterly motifs or poetic adornments. All the bags are finished with a commemorative metal plaque and two LOEWE balloon charms. The new addition, the Confetti bag, is a celebration adorned with thousands of tiny leather and metal sequins, exemplifying the Puzzle’s unique cuboid construction. Inspired by origami, the handcrafted Puzzle bag debuted on the Spring Summer 2015 women’s runway and quickly became a house icon.
From May 29 to June 22, a pop-up at Harrods in London will be the exclusive UK stockist for the Puzzle re-editions. Visitors can also enjoy an in-store artisan demonstration to see the craft behind each bag, plus a LOEWE van will offer hot and iced coffees and limited-edition chocolate during the pop-up dates. Beyond London, a special LOEWE magazine takeover will trace the Puzzle bag’s evolution, and a playful digital experience will let users explore its history and the new collection interactively on their phones. Are you celebrating too?
Photo credits: Loewe
