Soft is the statement.
The universe of Crocs’ comfort footwear collides with the laid-back American lifestyle of Hollister in a limited-edition collection — arguably the cosiest collaboration of the year.
This exclusive drop introduces the Classic Unfurgettable Clog to the world of collaborations for the very first time. Originally launched in 2024, the silhouette was designed as the perfect hybrid between the softness of a slipper and the practicality of outdoor footwear. For its Hollister reimagining, the clog arrives draped in ultra-soft faux shearling that delivers unparalleled warmth and softness.
The campaign spotlights a new wave of talent — D4VD, Lauren Spencer Smith, and Dylan Conrique — artists who embody creativity, individuality, and the comfort-driven energy that defines Gen Z’s self-expression. Styled in the collection’s relaxed hoodies and sweatpants, they showcase the head-to-toe ease of this partnership.
“As the go-to brand for the softest fleece, it only made sense to team up with Crocs, the go-to for comfort footwear. Together we’ve created the ultimate head-to-toe look for our Gen Z customer — truly something out of a dream,” said Carey Collins Krug, Chief Marketing Officer at Abercrombie & Fitch Co., in a statement.
The Hollister x Crocs collection launches on 10th September, available at crocs.co.uk and hollisterco.com.
PHOTO CREDIT: Courtesy of Hollister x Crocs.
