Whos doing it like Bad Bunny?
Probably no one. Ahead of the celebrated Super Bowl Halftime Show that is expected to set records, the Puerto Rican artist collaborates with the NFL for an exclusive “Concho” collection. This streetwear-inspired capsule features the “Sapo Concho” frog motif—a signature of his DeBí TiRAR MáS FOToS era—front and center on fan gear for major franchises like the Dallas Cowboys, Pittsburgh Steelers, and San Francisco 49ers. The designs seamlessly blend sports and music culture, placing official team logos on the back while Bad Bunny’s iconic eye logo accents the sleeves.
We already knew an apparel-heavy era was coming, especially after seeing his long-running partnership with adidas evolve from sneakers into full-blown style capsules. While his footwear catalog is legendary—from the coffee-inspired “The First Café” Forums to the upcoming signature BadBo 1.0—it was his upcoming show for the NFL where we could anticipate an appareal drop. This NFL drop, featuring 100% cotton oversized hoodies and tees, is the natural next step for an artist who has spent years proving he can dominate the fashion world just as easily as the charts. The collection also includes collectible plushie keychains and New Era adjustable caps for all 32 teams. Items are currently available for pre-order on the NFL Shop and Fanatics
Take a look at the collaboration below and let us know your thoughts.
PHOTO CREDIT: Ceremony of Roses
