New Collection 2026. Everyone’s Watching. Own It.
Arriving at winter’s end, a liminal moment when we collectively crave light, change and a sense of reset, MELLER’s New Collection 2026 captures the energy of transition. Fronted by model Lily Rowland, the campaign interrogates the notion of visibility, what it means to be seen, and more importantly, how one chooses to respond to that attention.
The drop comprises of 13 spanking-new models in fresh colourways, led by ADE, MELLER’s newest and near-instant sell-out bestseller. Now available in Black Kakao and Camel Orange, the frame has quickly established itself as a defining silhouette for the season.
Drawing on early-2000s eyewear codes, ADE reimagines the classic cat-eye through an oversized, statement lens. Bold yet refined, it balances presence with a sports-core inflected sophistication, positioning itself as a definitive must-have for 2026.
Ultimately, “New Collection 2026” serves as a reminder to MELLER’s global community: possessing the ‘IT’ factor is not about conformity. It is about taking up space on your own terms, confident, unfiltered and unapologetically visible.
PHOTO CREDIT: Courtesy of MELLER
