Modern luxury, festive spirit and British charm.
FLANNELS have unveiled its Christmas 2025 campaign, titled: “Christmas in the City” (a cinematic celebration of the festive season seen through a distinctly modern British lens).
Inspired by the nostalgia and elegance of the nation’s grand hotels in winter, the campaign captures the excitement of festive dressing and the warmth of togetherness. Returning to its roots with a renewed sense of optimism, FLANNELS embraces the spirit of a true British Christmas, one defined by style, tradition, and connection. Set within the grandeur of a historic hotel, “Christmas in the City” unfolds through a series of cinematic moments: guests arriving, gifts exchanged, and glances shared.
Continuing its mission to elevate the everyday, FLANNELS spotlights the creativity and allure of the world’s most exceptional brands. Featuring looks from Fendi, Prada, Miu Miu, Gucci, Chloé, Bottega Veneta, Vivienne Westwood, Burberry, Acne Studios, Casablanca, Stone Island, REPRESENT, and Ganni, the campaign embodies the essence of modern luxury.
PHOTO CREDIT: FLANNELS


























































