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SKIMS Reunites With Team USA Ahead of the 2026 Winter Games

By January 9, 2026FASHION NEWS

The brand's most expansive Olympic capsule yet.

SKIMS is back on the world stage, continuing its multi-year partnership with Team USA ahead of the 2026 Winter Olympic and Paralympic Games. Marking the fourth chapter of the collaboration, following Tokyo 2020, Beijing 2022, and Paris 2024, the new capsule delivers an all-new lineup of loungewear, sleepwear, intimates, accessories, adaptive styles, and menswear.

Reimagining SKIMS’ signature silhouettes and premium fabrics, the limited-edition collection is rendered in a timeless, all-American colour palette that balances comfort with quiet polish. Designed to support athletes on and off the podium, the pieces reflect the strength, discipline, and resilience required at the highest level of competition.

The accompanying campaign stars a powerful roster of Olympians and Paralympians, including Olympic gold medalist and ice dance champion Madison Chock, Paralympian and Nordic skiing world champion Dani Aravich, and bobsled world champion Kaysha Love. Photographed by Hugh Wilson, the campaign imagery leans into bold high-flash photography and graphic props, capturing moments of intensity, confidence, and athletic grace.

With Winter 2026 on the horizon, SKIMS once again positions itself at the intersection of sport, style, and modern American identity.

Take a look below and let us know your thoughts.

PHOTO CREDIT: SKIMS

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