From Lagos to London.
Global Sports Brand PUMA have signed Wizkid as the new PUMA x JD ambassador, supporting the relaunch of the PUMA Suede Classics range for AW20.
First making its debut in 1968, the PUMA Suede has been a popular style for the brand, capturing everyone from the ’80’s b-boys to today’s hustlers.
PUMA Sportstyle Marketing Director, said: “We’re thrilled to have Wizkid as the face of the new PUMA x JD Suede campaign. A truly innovative and exciting artist in the music scene, Wizkid embodies the passion and hustle we look for in someone to represent PUMA and we look forward to working with him for the AW20 season.”
In 2018, the star partnered with Nike for a special edition ‘Starboy’ football jersey which sold out in 10 minutes.
The Wizkid campaign for PUMA X JD Sports launches 4 November, online and all major JD Sports retailers across Europe.
