Dynamic Fusion.
ON and Beams are aiming to transform tennis attire as we know it with an athleisure collection highlighted by the release of their Roger Pro lifestyle sneaker.
Summer calls for clubs to be broken out and tennis rackets to be unzipped out of their respective carrying cases. Following an influx of golf collaborations with luxury brands, it was only right to wait for brands to jump on the tennis bandwagon. Following some of tennis’ unwritten rules, the collaboration introduces unique design languages to a closed community with longstanding traditions.
Beams and ON look to democratise the love for tennis with a handful of performance-inspired garments. A darker hue of Wimbledon green is offset with black and white details across a full-zip tracksuit and matching pants. Styled beneath the outwear is a selection of sweat-wicking t-shirts and shorts with co-branded logos. The Roger Pro features a synthetic white leather upper, a debossed Beams logo on the heel, the Japanese and Swiss flags, and gold details throughout.
Take a peek at the official branded imagery below.
PHOTO CREDIT: Beams x ON
