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Rhude and Pirelli Hit the Apex with Racing Collection

Tyres and Threads.

Rhude has linked up with Pirelli on a moto theme collection, combining Rhude’s streetwear approach to clothing with Pirelli’s renowned heritage and precision. With a longstanding connection to motorsport, Rhude’s first collaboration with Pirelli goes beyond the runway, having worked with McLaren and Automobili Lamborghini in the past. 

The 13-piece collection reaches deep into Rhude’s DNA, ranging from t-shirts and hoodies to racing-style jackets and pants featuring iconic Pirelli colours. The collection is a celebration of two companies joining forces to define the meaning of a champion. To strive to be the best… what it means to achieve your dreams and be the 1st at whatever your heart desires. RHUDE and PIRELLI partnership encompasses the meaning of excellence and always striving to be your very best — whatever the race is,” says Rhuigi Villaseñor.

Rhude and Pirelli’s collaboration launches on April 18th exclusively on the Rhude website. Check out the campaign imagery below. 

PHOTO CREDIT: Rhude

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