Americana Core.
In celebration of its 20th anniversary, the UK retailer END has partnered with ICECREAM EU for a new Fall 2025 capsule collection. This collaboration is a nod to a creative partnership that has lasted over 15 years, blending ICECREAM’s playful DNA with a tribute to classic Americana and skate culture.
The collection features several standout pieces, including a tee with a melting popsicle graphic, reminiscent of retro packaging. The classic Running Dog tee is updated with a hickory stripe design, and a workwear-inspired shirt is given a twist with a bold popsicle graphic on the back. For denim lovers, the collection includes both black shorts with contrast stitching and light-wash pants with a “double scoop” design, featuring large, colourful patches and multiple Running Dog embroideries for a comic book-inspired feel.
The ICECREAM EU x END. capsule collection is available in limited quantities starting July 14, 2025, and is sold exclusively at endclothing.com and in END. stores.
PHOTO CREDIT: Courtesy of the brand
