Jacques Marie Mage Brings Its Icons Back for Summer 2026

Jacques Marie Mage has unveiled its Summer 2026 collection alongside “Iconographies,” a new campaign exploring the cultural figures that have helped shape the eyewear label’s visual identity over the past decade.

Photographed by Horst Diekgerdes, the campaign features an ensemble cast of models who subtly reference influential artists, musicians, filmmakers and writers whose style and personas have informed the Maison’s evolving creative language.

At the centre of the collection is the idea of the “Rebirth of the Icon.” Rather than introducing entirely new silhouettes, Jacques Marie Mage revisits some of its most recognisable frames. The result is a collection that respects the original designs while introducing a fresh perspective for Summer 2026.

PHOTO CREDIT: Jacques Marie Mage