Latest Collection: HYPE featuring Jimmy Q

By August 23, 2013Fashion News

HYPE’s latest collection does not disappoint, giving us the bold prints and colours we are used to seeing from the brand whilst also being more daring with designs. With designs for both men and women, we at PAUSE adore the latest collection featuring the model, Jimmy Q. The hula floral t-shirt and vest with peacock designs really stand out in the collection owing to their bolder colours and more daring patterns, prime examples of the brands more courageous approach to fashion.



Another favourite of ours from the collection is the HYPE renaissance vest due to its more adventurous patterns. We love the use of an image of a painting being repeated across the vest, surrounded by gold patterns which really brings attention to the image and isn’t too dominating.






Retailers such as Foot Asylum, Topshop, Topman, Two Seasons and soon ASOS all support the brand by stocking it all over the United Kingdom, making it more accessible by those craving the designs. HYPE clothing is available in these stores, online and also currently has a pop up store that can be visited in London Box Park in Shoreditch.

Words by Ella Webster

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