It means that the brand is going in a particularly “soft, less fussy” direction for Spring/Summer 2016. It is not a secret that before the show Reid scrunched the lapel of a model’s jacket tightly with his hand before leaving it to its original appearence. “That’s some butter-soft suede, ” he stated. The Alabamian designer has also been testing “easy tweeds,” as well as cotton-silk blends, knotted terry, and jacquard knits. Those jacquards were definitely an outstanding characteristic of the collection. Abstract mosaic scenes of nature such as leaves, everglades, fossil shells are portrayed, as well as what the designer called a “sea garden.” Each of them was elaborated again and again before being sent off for sampling in Italy.
Reid mostly followed his very owncream, earth, and oatmeal color palette. “Never be afraid of neutrals,” he said. There was, however, some kind of widening in terms of trims. They were looser, oversized, almost baggy: it almost seems like Reid is slowly integrating sportswear to his aesthetic: several knee-length shorts, which the designer outlined as baller shorts, were particularly wide, that a basketball player could almostwear them on the court, if it wasn’t for their sea garden pattern, clearly out of place. Visors looked like baseball caps as well, and on many looks, sneakers (K-Swiss) substituted loafers and lace-ups.
See the full collection below: