PUMA and ICNY collaborate to release a debut apparel range.
After a successful Spring/Summer 2015 collaborative footwear line, PUMA and ICNY join forces again for Fall/Winter 2015 – this time for a debut collection of apparel. New York-based brand ICNY incorporates signature safety style into the German brand’s iconic sports clothing, including futuristic 3M reflective technology. Exercising a cross between utilitarian and typically stylish, the range of apparel is composed of pants, style jackets and t-shirts boasting meticulous detailing including inner pockets and under arm zips for maximum ventilation. Two signature PUMA sneakers in the form of the Trinomic R698 X3M and R698 additionally feature in bold colour ways and reflective silver, to accompany the apparel range.
In celebration of the release, both brands will be showcasing the innovative collection at a pop-up shop in New York’s Open Gallery Space, so if you’re in the city before October 15th, be sure to check it out. For those stuck in Europe, like myself, check out the PUMA x ICNY collection here.