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PUMA Welcomes The Weeknd

By September 30, 2016Fashion News




There’s just no stopping the sportswear giant as they sign The Weeknd.

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Canadian musician, The Weeknd, is the latest to join the PUMA ranks and has been signed as a brand ambassador as well as a creative collaborator with the brand.

Making his debut this November, he will star in PUMA’s “Run the Streets” Sport-style campaign, wearing the latest Sportstyle products including Evo Apparel and the IGNITE evoKNIT. But the campaign is just the beginning of this relationship, and the star will produce a collaborative collection of sneakers and apparel in the new year. PAUSE will keep you updated.

 




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