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Fred Perry x Raf Simons Collaboration for SS18

Summer is fast approaching and there is nothing that is getting us more in the mood for brighter, warmer days than the Spring/Summer collections at Fashion Week.

The latest designers to team up are Fred Perry and Raf Simons with a project inspired by “the energy of youth.” The collection infuses details from Fred Perry’s existing collection with a glimmer of attitude inspired by the DIY nature of punk dressing.

The collection is minimal with bold additions. The staple Fred Perry pique polo shirt plays a feature but is reinvented with contrasting colours on the collar and tipping of the shirt. The punk element is stylised by non-symmetrical duct tape applied to collars, side seams and underneath the embroidered Laurel Wreath.

Raf Simons spoke of the collaboration explaining: “When I started out, I focused on youth and subcultures, and Fred Perry was one of my many inspirations.” It seems only right that they pay homage to those humble beginnings with this display of subculture and individuality.

Patrick Waugh was commissioned to create collage artwork for the final piece, whilst Sharna Osborne produced the video look book for the collection, featuring model Jonas G, which can be viewed here.