PUMA: This Is Thunder Featuring Krept & Konan

Krept & Konan for the new PUMA Thunder Electric.

In this new era of sport fashion, PUMA is right on cue with the Thunder Electric. All you have to do is pree the street style images from London Fashion Week Men’s to see that the majority are in favour of a much more sport influenced look.

Comfort now comes hand in hand with style (finally), so the pressure is off for squeezing your feet in a pair of hard brogues.

What they (PUMA) say:

“The style is a reimagined pair of kicks with a bulky, unapologetic look and feel. The exaggerated tooling, the blown-up proportions and the loud color blocking reserve a spot for the Thunder on the international runways and streets.”

What we say:

“Strong lines, combined with bold colour ways, the latest offering from PUMA is sure to go down a storm (no pun intended).  This line is intended to be a statement sneaker, drawing attention to them as the focal point of your outfit.  Inspired by the 90’s, the style brings a sense of revival to the silhouette and demands for your haters (and lovers) to turn their heads.”

Composition: Nubuck leather, with mesh overlays.  The exaggerated shape, teamed with the palettes are what make the Thunder Electric stand out in a crowd.

How to Style: PAUSE suggests teaming them with some grey cropped wide-leg trousers, A Cold Wall socks, graphic (or plain) white t-shirt tucked in with an Off-White industrial belt. Fashion Week ready.

Drops 21st June on Foot Asylum:




Images by Israel Peters

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