10 years of Raf Simons x Fred Perry.
To celebrate 10 years of Raf Simons and Fred Perry collaborations, the brands have launched a new collection made up of 100 items from their past collaboration archives.
With each drop to be announced on Fred Perry’s Instagram account, items from this limited collection will be popping up in various locations across the globe as a present to the next generation of youth and emerging subcultures. The collaborative brands have tapped two talented photographers, Olya Oleinic & Kyle Weeks to document the visual journey and to create a breadcrumb trail of pieces from the collection vacuum sealed in Fred Perry branded packaging as an offering to upcoming subcultures.
The Instagram announcements will also include coordinates, live videos and photo documentation, all leading to a final drop of the Fred Perry Autumn 18 collection on the 20th August. See images of the vacuum sealed garments below: