Puma Teams up with Amazon to Launch new Athleisure Brand

By September 27, 2019Fashion News

Introducing 'Care Of'.

Initially reported by Business of Fashion, sportswear label Puma and online giant Amazon recently announced the launch of a new collaborative label titled ‘Care Of’.

With product design coming from Puma and marketing and distribution left to Amazon; the concise offering of fifty pieces spanning both menswear and womenswear includes hoodies, leggings, trainers, accessories and more.

While the US will have to wait for a later release, European shoppers can peruse the collection exclusively on Amazon now.


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