Ami Present Bohemian styled Spring/Summer 2020 Campaign

By January 22, 2020Fashion News

Boho Ami.

Following their recent runway show during the Paris Fashion Week schedule, French label Ami have unveiled their spring/summer 2020 campaign captured by photographer Michael Bailey-Gates.

Centring around a group of creative friends who have gathered to put on a show, it portrays them both backstage and onstage as curious, open-minded and bohemian – delivering the brand’s message on the importance of diversity and inclusion.

Check out the full selection of images below or shop your favourites as they drop over on the brand’s website.

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