Love Is For Everyone.
With electoral campaigns well underway in America, Balenciaga is tapping into the hype as the fashion house reworks the house codes in its latest Spring/Summer 2020 collection.
Revamping it’s “Power of Dreams” slogan, the French luxury house highlights its playful seasonal offerings such as boxy blazers, oversized sports jackets, denim jackets, cardigan’s and chunky gold-trimmed sunglasses afront a blue backdrop. The campaign also flaunts expressions such as “Love Is for Everyone” and “Think Big,” which appear in a contrasting white text alongside Balenciaga branding in the same hue.
Take a look at the campaign images below and pick up the latest offerings from SSENSE or the Balenciaga site now.
PHOTO CREDIT: BALENCIAGA