Off-White Releases new Performance Line

Spotting the niche for fashion-forward activewear, Off White has launched a new line titled “OFF ACTIVE.” Having been creating fitness-based clothing for some time in collaboration with Nike, this see’s Virgil Abloh’s label branch further into the market.

The collection see’s Abloh’s ability to create striking graphics used on a range of activewear staples such as active tops, sports bras and leggings to create functional sportswear items.

To mark the launch, Photograper and Filmmaker Aidan Zamiri created a visual that see’s dancers Calm Zulu and Jakub Franasowicz explore the meaning of “being active.” Watch the video below along with a look at some of the items that have released on the Off-White website and at Farfetch.

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Off-White™ “Activewear” collection now available online at off—white.com ~ film creative & production c/o @dazed videography c/o @aidanzamiri

A post shared by Off-White™ (@off____white) on Jul 23, 2020 at 6:36am PDT