Including mans best friend.
Utilising its network of skaters, and a fun-loving dog, as models, Hélas has released its Fall 2020 lookbook which is dedicated to friendships. The brand cited its motivation for this collection as being “the idea of offering its entourage a selection of pieces made for their everyday living” according to a statement.
The clothing includes a range of streetwear offerings, branded with the French label’s umbrella logo – utilising this motif for a standout all-over print denim two-piece. Most prevalent in the collection are the references to workwear, with cargo trousers, chore jackets and wide-leg jeans all featuring across the selection.
See the lookbook below, available now from the Hélas webstore.