SS21' Eyewear Arrivals.
Kicking off their spring/summer 2021 promotional efforts, South Korean label Gentle Monster recently debuted their “UNOPENED: THE PROBE” campaign which takes a futuristic approach to shine a spotlight on some of their key seasonal pieces.
Highlighting several styles from the 26 new arrivals in their latest offering, the Davit Giorgadze lensed campaign perpetuates the labels ‘alternate universe’ concept with certain shots featuring “THE PROBE” as an embodiment of fusing technology and elevated aesthetics.
Serving up a slew of human named arrivals including both clear and sunglasses lensed iterations of cat eyes, rectangular framed and clean metal-framed numbers; check out the campaign in full below and shop the brand’s latest via their website now.