Coach Debut SS21′ Champion Athleticwear Collaboration Campaign

By February 3, 2021Fashion News

Coach x Champion.

Rolling out their latest collaborative efforts, American heritage label Coach has teamed up with sportswear mainstay Champion for the release of a partnered Athleticwear collection which is available for purchase now.

Fusing the classic craftsmanship Coach is well known for with the contemporary, athletic apparel prowess of Champion; the limited edition offering comprises a range of staples across the likes of sweaters, joggers, outerwear and accessories with dual branding featured throughout. The accompanying campaign, captured by photographer Alessandro Simonetti starring model Paloma Elsesser and TikTok’ers Wisdom Kaye, Maha Gondal and Jeffrey Tung, spotlights key pieces from the release while inviting the brand’s fans to participate in a series of fun challenges inspired by both brand’s strengths. Speaking on the release, Coach Creative Director Stuart Vevers commented:

“I’m excited to introduce Coach x Champion, a collection grounded in the authentic American heritage we share, I was inspired by the idea of elevating sportswear silhouettes in an unmistakably Coach way using leather, shearling and by combining our iconic symbols in a way that feels fresh, youthful and immediate.”

Thoughts? Check out the campaign in full below and shop the release via the brand’s website now.

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