Balenciaga Debut Summer 2022 Campaign

By March 1, 2022Fashion News

Virtual Reality Returns.

The latest label to roll out their seasonal promotional material, Balenciaga recently debuted their summer 2022 campaign which takes a similar approach to their recent meta-centric releases for your perusal.

Fond of a virtual reality approach, the revered brand’s summer 2022 campaign presents a “red carpet” setting in which 3D avatars of real-life models have been created donning some of the season’s standout ready-to-wear, eyewear, jewellery, and footwear offerings.

Check out the campaign in full below and shop the latest from Balenciaga via their website now.

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