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Balenciaga Unveil New Shirt in Support of Refugees

By July 29, 2022Fashion News

100% of donations go to United24.

Luxury Spanish fashion house Balenciaga has joined forces with charity United24 for a collaborative t-shirt that supports the platform’s aiding of refugees.

Having previously teamed up with World Food Programme for a charitable t-shirt, Balenciaga is back again as this time around they support the ‘Rebuild Ukraine Direction’, which provides funding for Ukrainian refugees who have been displaced due to the ongoing war between their country and Russia. In a description via the Balenciaga website, the ‘Rebuild Ukraine Direction’ is defined as a directive that “[…] focuses exclusively on the renovation of critical infrastructure facilities such as roads, bridges, hospitals and schools to enable refugees to come back to their homes and restart their lives.” The piece itself boasts a black base colour and long sleeves, with the blue and yellow flag of Ukraine sitting on the front and yellow symbols adorning the arms. The back of the piece features the Balenciaga brand name as well as a “Scan to Help” QR code that leads to a donation page for the ‘Rebuild Ukraine Direction’ cause.

The Balenciaga ‘Rebuild Ukraine Direction’ t-shirt is available now via the Balenciaga website, with 100% of net profits heading to the cause.

PHOTO CREDIT: @Balenciaga

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