Li-Ning Incoming.
Highlighting a slew of standout pieces from their current release, Chinese sportswear label Li-Ning recently dropped its summer 2022 collection campaign for your perusal.
Devoted to the brand’s longstanding pillars of movement, adventure, extreme sports, and explorations of the great outdoors – the series of shots draw attention to the latest pieces in a vibrant variety of wares in “off” colours accented with tactical details and constructed in technical fabrics. Captured on a ‘road trip’ to California, the cast us leaving Los Angeles towards the Santa Monica Mountains, Malibu and beyond, for an action-packed journey with extreme sports references including rafting, rock climbing and motocross evident throughout – embracing the spirit of the label.
Check out the Summer 2022 collection campaign below and shop your favourites as they release online in the coming weeks.
