Enter the Yeezy GAP Virtual Universe.
Following yesterday’s news regarding the arrival of YEEZY GAP ENGINEERED BY BALENCIAGA in GAP’s Times Square store, the trio have returned with the release of an accompanying video game.
Perpetuating the ever-growing penchant for increasing customer experience and brand immersion, YEEZY GAP ENGINEERED BY BALENCIAGA introduces a virtual game experience designed by Demna which allows users to bring the virtually rendered avatars to life in a new way.
Dubbed as a “First of its kind creative exploration within the Yeezy GAP universe,” follow the link below to check it out for yourself.
PLAY THE GAME
PHOTO CREDIT: @YEEZY GAP
