Axel Arigato has you Covered for Puffer Season

Just in time for the dreaded temperature drop, Axel Arigato has just unveiled its new range of puffer jackets with sustainability in mind. Constructed using SEAQUAL YARN, SEAQUAL INITIATIVE-sourced recycled polyester and filled with reused down, the jackets come in new silhouettes to offer a wider selection that keeps up to date with contemporary trends.

The campaign imagery was used to support the immersive environment implemented on the website for this capsule, creating an interactive shopping experience that could only be possible with the help of digitally native DTC brand Immersivo who push the envelope when it comes to experience and innovative design.

Check out the campaign imagery below.

PHOTO CREDIT: @AXELARIGATO