On the 11th of January 2023 at a still undisclosed location
There aren’t many better places to present your first runway show than at menswear’s biggest tradeshow and it just so happens that buzzing designer Jan-Jan Van Essche will be doing so at the next edition of Pitti Uomo this coming January as its Designer Project. This news comes after it was revealed that Martine Rose would be the next guest designer for the upcoming event in Florence.
Speaking on the news, Lapo Cianchi, director of communication and events at Pitti Immagine commented:
“Jan-Jan Van Essche is a reserved yet emblematic figure in contemporary men’s fashion, to an extent that he would probably be the first to consider superfluous any claims of gender distinction, either to confirm it or decree it has been surpassed. Instead, he is interested in generating, each time, a different version of the same model of elegance and naturalness and transmitting an idea of freedom. Being aware of the privateness of his character and the attention he pays to maintaining the right balance between the content and exhibition of his collections, I was not sure that he would accept our invitation. But he did, something we are very pleased about and which, we hope, will increase interest in his work.”
The Antwerp-based designer broke out onto the scene with his first offering in 2010 titled ‘YUKKURI’ (meaning ‘take it slow’ in Japanese), a title that would define his conceptual and intrinsic approach to his eponymous label. His work is highly praised for amplifying traditional silhouettes to design cuts that are unconventional by creating room for the wearer’s body to shape and modify. Albeit a reserved character, his work speaks volumes as it is stocked in places such as Dover Street Market in Tokyo and H. Lorenzo in London. Stay tuned for more news on Pitti Uomo.
PHOTO CREDIT: JORINDE CROESE
