Raheem Sterling is the Face of the New Balance 327 Launch at JD

The Perfect Signing.

A star both on and off the pitch, Raheem Sterling is making the most of his off-season as the England international has been tapped up by fashion sports retailer, JD to be the face of the latest New Balance 327 launch. Taking cues from the boom of recreational running in the ‘70s, the low-top silhouette is a complete reimagination of the brand’s running heritage.

Designed with an overlayed upper, tonal laces, a studded rubber sole, and signature branding, the New Balance 327 is now available in the JD exclusive Navy and Arctic Grey colourways both online and in-store.  

Check out the campaign below. 


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