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AMI’s ‘Paris Paris’ Bag is a Homage to the French Capital’s Effortless Elegance

By October 4, 2023Fashion News

A New It Bag's In Town.

The past informs the present when we turn our attention to the newest recruits of AMI’s now-iconic Paris Paris bag line as the French label continues to express its admiration for the city that it calls home this FW23’. Debuted during the imprint’s Spring/Summer 2023 runway show that took place by the Sacré-Coeur in Montmartre, the ever-elegant silhouette has now been introduced in new sizes (original, small, mini, nano, and round), colours (black, mineral grey, taupe, powder pink), and leather.

Defined by the instantly recognisable Ami de Cœur clasp that marks its front with an adjustable shoulder strap for several modes of carrying, the Paris Paris bag is now available both online and in select stores.

Check out its campaign shots by legendary photographer, Paolo Roversi below.

PHOTO CREDIT: PAOLO ROVERSI

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