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SPOTTED: LeBron James Makes a Statement for Louis Vuitton Mens SS24′ Campaign

A New Lead for LV.

Stepping in as LV’s new leading man, hall of fame basketball legend LeBron James took to Instagram with Pharrell to unveil himself as the latest face of Louis Vuitton Men and its Spring/Summer 2024 campaign.

Coming ready for the camera, LeBron made his official mark as he headed down the NBA photo tunnel at his most recent game wearing a couple of standout male Louis Vuitton pieces, both of which are primed to release some time early next year. This announcement-leading ensemble saw James opt for a collarless pearl button-up top boasting a jacquard Damoflagere print, black Cigaret trousers, a pair of Ray Ban-style sunglasses, as well as the widely adored – and unreleased – green Louis Vuitton Monogram ‘Speedy’ Bag.

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PHOTO CREDIT: Courtesy of Louis Vuitton

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