A Match Made in Heaven.
It looks as though Kendrick Lamar’s longstanding affiliation with Martine Rose has come to some sort of fruition as him and Baby Keem’s ‘The Hillbillies’ are set to link up with the British designer for some merchandise.
Set to be available at Tyler, the Creator’s upcoming Camp Flog Gnaw festival, the news was announced via the Martine Rose Instagram account and details very little else about the upcoming collaboration, with it yet to be known if this joint effort will follow a typical merchandise style that is often seen with musical artists, or a more avant-garde fashion direction. Having already had many viral moments with Martine Rose of late, including his Grammy Award winning outfit back in early 2023, Kendrick Lamar looks set to extend his relationship with Martine Rose even further, potentially in the direction of some of her previous collaborations with Stüssy and Nike.
Let us know your thoughts on the potential collaboration below and stay tuned to PAUSE for more information as it arrives.
PHOTO CREDIT: @martinerose (via Instagram Stories)