GOAT & Paris Saint-Germain Launch Their People of Paris Campaign

By December 12, 2023Fashion News

Football Continues to Influence Fashion.

GOAT, the sneaker-turned-fashion reselling marketplace, has launched the second edition of the “People of Paris” campaign alongside French football and fashion giants, Paris Saint-Germain.

The visual campaign aims to reveal the global impacts of football and fashion through the lens of PSG’s die-hard fans and players. This year’s campaign gave stars such as Kylian Mbappe and Ousmane Dembele the chance to express their own persona style and identity while connecting it to the club’s impact on culture. People of Paris was also marked by the re-release of the 2015-16 Colette x PSG jersey, along with vintage apparel which is available exclusively on GOAT.

Check out the campaign images below. 


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